The Masters School Viewbook

The Masters School is in a unique position: set on a majestic 96-acre campus just 30 minutes from Manhattan. The school brought Good Design the challenge of helping them balance the ratio of day and boarding students so as to have the vibrancy of a traditional boarding environment.

Good Design designed a dynamic, 36-page viewbook that could be customized—with one version focused on the needs and interests of day students and another version focused on boarders. Both pieces emphasize how the school’s program takes advantage of Manhattan’s cultural offerings. When staff at The Masters School turned over mid-project, Good Design maintained the momentum of the project and continuity of messages during the transition.

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