Rocky Hill School Viewbook Package

Rocky Hill School offers a whole-child approach to education on a stunning 84-acre campus located on Narrangasett Bay. When lean times in the larger economy threatened enrollment levels, Rocky Hill called in Good Design.

We created an admission package that contains three 20-page viewbooks, highlighting the lower, middle, and upper schools. The customizable kit also includes an outer three-pocket folder, applications, and curriculum guide. The essence of the school’s seaside location is captured by John Burgoyne's gorgeous illustrations, which are seen throughout the pieces.

We also designed a corresponding advertising campaign. When the story of this dynamic learning community on a lush waterfront campus was being told well and strategically distributed to reach prospective families, enrollment grew quickly. Rocky Hill was soon able to build a new upper-school building.